10MBAIB364 International Business Communication syllabus for MBA


Unit-1 Introduction to International business communication 7 hours

Languages in business communication, universalsystems, contrasting cultural values, cultural shock, language and business communication.

Unit-2 Issues of environment and technology in business organization 8 hours

Issues of environment and technology in business organization

Unit-3 Oral and non-verbal communication 7 hours

Oral and non-verbal communication, written communication pattern, global etiquette, business and social customs, non verbal communications.

Unit-4 Inter-cultural negotiation process 4 hours

Inter-cultural negotiation process, intercultural negotiation strategies.

Unit-5 Basis of IT 7 hours

Information age – Information system; Infrastructure and Architecture – IT support fororganizations – Types of Information systems – Basic of computer hardware and software for IT infrastructure –Introduction to world wide web – Internet applications of commerce.Computer database technology and telecommunication networks – Different categories of Information system –Roles in different management levels in organizations – Organizational and Managerial support systems –Planning, developing.

Unit-6 Applications of IT 7 hours

Information system – GIS EDI, EDI application in Business – EDI & E-Commerce –Implementation and EFT-Extranets – Implementation – Data, Knowledge and decision support – Decisionmaking and support systems.

Unit-7 E-Commerce 8 hours

Definition – Business applications – Market research and customer support infrastructure,payments and other support-E-business-E-markets-E-payments-Enterprise application integration-ERP-CRM-B2B-B2C – Consumer Oriented E-Com-Network, infrastructure for E-Com.

Unit-8 Tools for Managers 8 hours

Managing information system experience and Using Information technology formanagement tasks – Updating knowledge day-to-day in business – Data warehousing – Data Mining (DM) and knowledge data discovery – Document Management – Digital Libraries – DM techniques and data visualization.

Last Updated: Tuesday, January 24, 2023